A3 Festival
Brief
A3 wanted the festival on social while it was happening, a bank of edits for afterwards, and its headline sets recorded in full. Studio Riot ran the video team across all three.
Direction
Set before the shoot.
DayWarm and soft. Muted earth tones, lifted blacks, subtle grain.Tone
NightGrey-blue base, deep contrast, silhouettes.Tone
ShootingAtmosphere, texture, space. People candid only. Nothing staged.Capture
EditingMinimal cuts. No speed ramps, no club-style hype.Edit
Run sheet
(05)
CrowdAcross three days.12,000
ReelsPosted hourly. Vertical, around 15 seconds: postcards, artist features, interviews.~16 a day
EditsCut after the festival: hype, partnership and postcard pieces, in 9:16 and 4:5.19
SetsRecorded in full on three cameras and a drone, timecode-synced.4
StagesMain, Forest, Hangar, Pavilion, Hybrid.5
Made
Three kinds of content.
Sets
Recorded in full.
Credits
ClientA3 Festival.Lardner Park
Video teamStudio Riot.Melbourne
Graphics and copyNovel.Melbourne
Partners filmedEventbrite, V Energy.2
EditionA325.28 Nov to 1 Dec
RebookedA326.27 to 30 Nov
Next
02
(Email)contact@studioriot.com.au
(Reel)Request the private reel
(Elsewhere)Instagram
(Legal)Studio Riot Pty Ltd, ABN 85 686 091 672